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The finishing details
belong in the brief.

Artwork, accessories and packaging work together. A few clear choices now make the production review more useful.

01 / ARTWORK

Start with a
version everyone knows.

Share the filename and version or date. Include front and rear views, your outline, colour references and important raised details. For figurines, add side views or a 3D file if available.

  • Give dimensions in mm; state width, height and thickness.
  • Identify text and details that must stay legible.
  • Use a redacted reference first if your design is confidential.
  • Share only artwork you are authorised to use.
02 / FITTINGS

Think beyond
the front face.

Specify the functional parts and their relationship to the body. Availability and compatibility are checked with the supplier.

  • Magnets: rear position and attachment requirement.
  • Keychains: ring, chain or clasp and connection point.
  • Luggage tags: strap, fastening, insert and privacy cover.
  • Figurines: construction, part separation and assembly.

Ready for the way
it will be presented.

Packaging formats to discuss.
Final materials and construction need confirmation.

01

Individual pack

One item with an agreed bag, label or backing card. Confirm printed artwork and barcode placement.

02

Coordinated set

Two or more items in one presentation. Specify the item mix, fixed ratio and shared card or box.

03

Retail display

A display for assorted designs. Include the pack-out, replenishment quantities and inner/master-carton instructions.

Start with one
good idea.

Bring the artwork and prepare a clear production brief.

Prepare your brief